Thursday 29 August 2013

Video Marketing: How To Double Your Sales

By Meagan Smith


Video marketing is exploding these days, more and more businesses are using videos to capture their audiences in a whole new way. If you are not using videos to sell or promote your products then you might be missing out big time. Hopefully the tips in this article can give you a better idea on how to use videos to increase your sales and traffic.

There's no need to be a professional video guy, in fact a simple 3-5 minute video where you talk about your site, product or service can do the trick. Most people are not comfortable getting in front of a camera which is why you can try different ways to create videos like doing powerpoint style videos. It's not about making your videos look professional but more about connecting with your audience.

If you have a channel then you want to make sure that you can create an audience. It's important you publish videos on a regular basis because people can easily get bored if you don't have new content often. Publishing a new video per week is a good start because you do not want to overwhelm your followers either.

YouTube is a great place to get tons of targeted traffic to your website. We always recommend linking your videos to your website to attract new potential buyers. Good video optimization is very important because if you play your cards right you can easily grab a spot on the first page of YouTube. YouTube provides an excellent platform to begin creating a targeted audience.

Now that you have read this article, you should have a solid grounding in the basics of video marketing. This technique can be a very effective way to promote your business and sell your products. By keeping the advice you have just read in mind, you can start using online videos today.




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