Wednesday 18 February 2015

Effective Selling On Trading Stuff Sites

By Katina Brady


Online trading is the in thing nowadays. Given the high internet access and the low cost of putting up products for sale, online trading outdoes the traditional brick and motor stores. Since it may be quite expensive to set up your e-commerce website, selling stuff through online trading stuff sites is always a great idea. It is cheap to set up your store and start selling stuff from the word go. Since there a hundred or even thousands of products that are listed on these sites, you need to have a strategy in order to sell first.

It is important to choose the site you will be trading your stuff wisely as it determines if you will be able to sell fast. There are free sites and others that charge a small fee to host your products your choice may also be informed by sites ranking by search engines, how easy it is to navigate the site pages and the number of sellers in the site. You may decide to sell in different platforms.

Your pages should use keywords that buyers use when searching for similar products. Mastering this drives more traffic to your store through results that come naturally from search engines. You may also use keyword marketing options if they are provided by the site to optimize the page and increase visibility.

Include some added service to your product. It may be a quantity discount, free delivery or shipping if one is selling overseas. Customers are always attracted to offers that seem to give more value for their money However, ensure that the cost of the free service is added to the price of the product to avoid hurting your profits. That said, do not over-inflate the price. Since there might be similar products in the same site, check the price ranges and set the price accordingly.

Take quality picture of particular product that you are selling. Since customers will be making decisions based on the images of particular product, they need to be clear. Moreover, pay attention to details. Take images from different angles if a single angle does not show all the details. Use a white background or just edit the background after taking the image.

Write a caption that sells. Show how the product is great for the clients. However, keep it short and concise. You may use bullet points to highlight the important features of your products. You should also have a good title written in standard font. Furthermore, the features of a product one is selling should give benefits to your clients. They should show the clients stands to gain on buying your products.

Where the site allows, try making a video of the products you are selling. The video, should be short, funny and informative. Videos increase engagement with the site visitors and are likely to convert a site visitors to customers easier than pictures and captions.

There are several payment options available on trading sites. They range from online payments to escrow and mobile money transfer. Research on the popular platforms among your target market and make use of them. Strive to make clients happy with your service. They will give you great reviews that will boost your sales. Try to resolve an problems with clients on time and only use third parties when absolutely necessary.




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