Sunday 15 February 2015

Amber Alert & Its Benefits By Online Marketing Companies

By Paula Hess


Amber Alert, for the uninitiated, was designed in 1996 to alert the public of child abduction cases. It has proven itself to be successful, as the name in question has gone on to be linked with Google and Bing. Even though these names has increased the credibility of Amber Alert, the latest bit of news I've come across involves Facebook. Based on this, as well as the benefits of the aforementioned system, it's clear that this will be a story for any and all online marketing firms to focus on.

Along with the National Center for Missing and Exploited Children, Facebook will be working in order to send Amber Alerts to users in particular areas. These signals will be distributed based on the locations of users, meaning that abductions which have taken place in Long Island will be made clear to Long Island residents. According to Facebook Security, Trust and Safety Manager Emily Vacher, Facebook will become, "...the world's largest neighborhood watch."

There will also be quite a bit of detail given to these alerts. Some of the points of detail will include - but will not necessarily be limited to - license plate numbers of vehicles and photographs of abducted children. To say that these elements will help to make the tracking down of abducted children easier would be nothing short of an understatement. When everyone has the same degree of know-how, it's easy to see that work will be done with greater ease.

Should a story like this become heightened by online marketing companies? I believe this to be the case, especially when given the idea that Amber Alerts, and their accompanying information, can be shared out to other Facebook users. Even if they aren't part of the same residential area, the fact that this can be done only speaks volumes about the aforementioned partnership. For reasons like this, a story such as this should reach the attention of various firms, fishbat included.

Facebook has become involved in some great work with this, and I am sure that it will achieve success in due time. Child abduction cases are nothing short of serious and the fact that they require attention would be nothing short of an understatement. Not only will Amber Alerts be given to residents of particular regions but the idea of sharing cannot be overlooked, either. If this idea of sharing is followed through, it's clear that this story will possess much greater worth.




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