Wednesday, 5 November 2014

Facebook Releases Improved Atlas To Perform Ad Serving Throughout The Net

By David John


Are you weary of the continual display of an assortment of ads on your social media sites? If this is how you feel, then try Ello. It happens to be a different type of social media site , which guarantees not ever to bombard Ello members with ads. In addition, Ello promises never to give away or sell any member information. The website founders even have composed a complete proclamation , which states their beliefs in detail.



This redesigned Atlas will enable companies capture the attention of the ideal target groups. This works over a variety of publishers, platforms and devices. This eliminates the various issues that happen often with trying to operate with various digital devices. In addition, Atlas can operate with strategies offline on top of all the online ones to help any company. It will bring out the real advantages of digital campaigns pertaining to the increased sales and contact.

It is worth mentioning this because Stripe currently holds contracts with other popular, social media websites. One example of this is that, Stripe also is collaborating with Twitter pertaining to the tests for its own "Buy" button. It also is being considered by Apple to work on its "Apple Pay" that was released in October. The Apple version allows shoppers to purchase services and merchandise utilizing data stored in their various Apple iOS devices.

In What Manner Will this Affect Marketers? It may not affect marketers that much at least for now. Ello is brand new, you need an invitation to join plus it is currently beta tests. This is not the only try for a social site to become an alternative for advertising-based, larger social media websites.

This social website might in the future contract different companies for assistance for pay features. Facebook not too long ago did employ David Marcus, a past president of PayPal to head up the company's messaging area. But, currently Stripe has the priviledge of being the only partner working in conjunction with Facebook on this social media site's version of the "Buy" button. Testing will probably intensify as 2014's holiday season approaches for all people.

a capable opponent for Google's DoubleClick that is the current leading platform with which to do ad serving. But, Atlas performs its ad-server procedure negating the use of cookies and with providing targeting that is human-based. This social networking website explains that people's personal information won't be offered to advertisers only the audience and interest information will be provided.




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