Monday, 29 April 2013

Easy Hits: Methods To Running Your Mortgage Guide Website Successfully

By Justin Cheng


Propositions are clues to success. A clue can lead to get reward. Follow these clues to managing a popular mortgage guide website and you will reap the rewards.

Ask guest bloggers to contribute to your site. You get to add the content from an expert in a certain field, and they get recognition and a link back to their own site. You also get the benefit of content on your site that you didn't have to spend time creating.

Having a high Alexa ranking is critical to obtaining large advertising revenues. The higher your rank, the more you can charge for advertising. You can improve your Alexa rankings by writing reviews on Alexa's top 100 sites.

Put up truckloads of content. The vast majority of hits you will get are from search engines. Most of the others are from returning visitors who found you through a search engine. Give them something to search on.

Interact with your visitors through blog comments or a user forum. By being present and helpful, visitors will build a relationship with you and start to value your opinion. This is a big step toward creating a consistent customer base.

The issue with marketing is every company wants to talk about themselves and their products and services while consumers want to know what their products and services can do for them. To get more traffic, your site has to be all about your potential visitors and nothing else.

Ask your visitors to sign up for your newsletter, and encourage them to send it along to people they know. Send a newsletter regularly with teasers or lead-ins to your in-depth new articles or with special offers and the latest products.

Depending on the original style of your site, make sure that the navigation bar is colourful. If the site has a bubbly, colourful feel to it make sure that the navigation bar is in keeping with that. It's important to maintain the style of a site throughout the entire project.

Understand the risks and rewards involved in running a business. If you don't know what you are getting into, you probably would not know where you are headed. When you know the risks and rewards in your business, you are able to take calculated risks which could lead to more profit for your online business.




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