Friday, 9 March 2018

3 Things A Long Island Advertising Agency Can Tell You About Tumblr

By Rob Sutter


Tumblr is, without question, one of the most unique platforms under the social media umbrella. It attracts many creative minds and its audience is relatively young, too. Many users spend hours a day on this site, but this doesn't mean that they know everything about it. For those that would like to learn more about Tumblr, here are 3 things that your local Long Island advertising agency will be able to tell you about it.

To start off, Tumblr was created in February of 2007, which is more than a decade ago. Furthermore, this social media platform was created by David Karp, who was running a software consultancy beforehand. However, Karp wanted to do more, as he was interested in short-form blog posts and entries. Tumblr would become the end goal and even after the company was acquired by Yahoo in 2013, Karp remained said social platform's CEO.

When it comes to audience - and any Long Island advertising agency will find this information useful - Tumblr is evenly split between men and women. Keep in mind that many social platforms either attract more men or women. Look at Twitter, for instance, as it seems to be more male-dominated compared to Pinterest, where there are more women. Tumblr is unique in the sense that the male-to-female ratio is relatively even.

The next topic to discuss is growth, which Tumblr has seen much of since 2007. Since this time, Tumblr has become the home to over 378 million separate blogs, each of which contains their own unique posts. Speaking of which, did you know that there are well over 155 billion posts that, more likely than not, you won't get through in your lifetime? As firms such as fishbat can agree on, it's safe to assume that this level of growth won't stop anytime soon.

With these 3 facts in mind, you now have a better understanding of Tumblr in general. Whether you're interested in art, writing, or the latest TV show that everyone's talking about, you'll find something to enjoy about this microblogging platform. However, it never hurts to learn more about a platform that you use on a regular basis. Tumblr consists of ample history and it's safe to say that it will only grow in due time.




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