Wednesday, 6 September 2017

Long Island SEO: The Biggest Do's And Don'ts Realtors Should Recognize

By Paula Hess


A realtor, or real estate agent, is an individual that's responsible for facilitating property sales. Without this specialist, new families cannot secure their first homes and new houses cannot be purchased either. These are just a few reasons why realtors matter, but it's important for them to be found online. More and more businesses exist in the digital world and Long Island SEO plays a major role in this respect. Here are a few do's and don'ts that realtors should keep in mind.

DO focus on particular social media channels. One of the ways to carry out Long Island SEO is by taking advantage of social media channels. Some are more valuable than others, as the likes of www.fishbat.com will be able to attest. For example, LinkedIn is ideal for professionals, as it not only helps people connect with one another but share and publish content. Without social media, your SEO strategy is likely to fall flat.

DON'T overlook the importance of keywords. Another thing that realtors should know about SEO is that keywords are imperative for success. It's important to select the ones that will yield the most results, which is a talking point that varies from company to company. Local keywords are great for those that haven't quite established their brands yet. For example, a realtor in Tampa might want to focus on terms like "Florida real estate services."

DO ensure that your website is optimized. Another vital component of SEO is web design, which realtors should look into. Even though many of them have their own websites, this doesn't necessarily mean that they're optimized for search. Check your title tags, ensure that you have well-written content on the site itself, and see if your links are working properly. By following steps such as these, you'll be that much closer to obtaining SEO success.

DON'T allow SEO to go untouched for extended periods of time. One of the hallmarks of SEO is that it's a long-term process. What this means is that it can take months until realtors start to see noticeable returns on the investment you've made. Don't let this discourage you, however, as the returns in question will eventually arise. It's a simple matter of sticking with the process and not letting it go untouched for an extended period.




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