Have you ever visited a website, clicked on a link, only to be redirected to an error page? This is an example of a 404 error at work, and to say that it harms websites would be an understatement. It can be detrimental to their Long Island SEO efforts, ensuring that they see less visibility on search engines. Perhaps you don't know what caused a 404 on your site to begin with. Here is some useful information that will help you prevent this in the future.
To start, 404 error pages are often caused by internal pages that have been removed. This makes sense, as links must direct users to pages, even if the intended ones are no longer in existence. Users will be directed to 404 errors in lieu of these pages. As reputable names in marketing, www.fishbat.com included, will tell you, unless on-site links are changed to accommodate webpage removals, these errors will continue to occur.
It can be argued that these error pages occur when website revamps aren't done with the preparation they need. One of the reasons for this is that URLs can be changed, which means that any links to them will become broken. Needless to say, this is where 404 error pages come into the picture. If you're planning on doing extensive work to your site, be mindful of any links that you have built in the past.
Now that you know the most common causes attributed to 404 errors, it's in your best interest to know how to approach them. It's entirely possible that this error has nothing to do with poor web design, but instead technical glitches, so click the refresh button on your browser. If your webpage loads as it should, no additional Long Island SEO insight will be required. If it doesn't, you will have to take further action.
It's also important to note any traces of malware that your website may have. Even the most minute traces can cause problems, not only in regard to performance but any information that's submitted or sent out, which is why website owners should be wise to run malware scans. In most cases, if the proper security measures are implemented, nothing will come up. If malware proves to be the culprit, however, clearing it entirely should be treated with the utmost urgency.
To start, 404 error pages are often caused by internal pages that have been removed. This makes sense, as links must direct users to pages, even if the intended ones are no longer in existence. Users will be directed to 404 errors in lieu of these pages. As reputable names in marketing, www.fishbat.com included, will tell you, unless on-site links are changed to accommodate webpage removals, these errors will continue to occur.
It can be argued that these error pages occur when website revamps aren't done with the preparation they need. One of the reasons for this is that URLs can be changed, which means that any links to them will become broken. Needless to say, this is where 404 error pages come into the picture. If you're planning on doing extensive work to your site, be mindful of any links that you have built in the past.
Now that you know the most common causes attributed to 404 errors, it's in your best interest to know how to approach them. It's entirely possible that this error has nothing to do with poor web design, but instead technical glitches, so click the refresh button on your browser. If your webpage loads as it should, no additional Long Island SEO insight will be required. If it doesn't, you will have to take further action.
It's also important to note any traces of malware that your website may have. Even the most minute traces can cause problems, not only in regard to performance but any information that's submitted or sent out, which is why website owners should be wise to run malware scans. In most cases, if the proper security measures are implemented, nothing will come up. If malware proves to be the culprit, however, clearing it entirely should be treated with the utmost urgency.
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