Wednesday 26 July 2017

3 Instagram Perks Online Marketing Companies Can Tell Fashion Experts About

By Paula Hess


Fashion experts should know that some social media channels perform better than others. When it comes to the greatest results, few channels stand out as much as Instagram. This is one of the more visual platforms, but there's so much more to it than that. Any online marketing company will be able to say the same. The following 3 benefits are just a few that those in fashion stand to gain from using Instagram.

Instagram differs from other social media networks in the sense that it's more visual by comparison. More likely than not, your regular Instagram trek will involve mostly pictures, which can theoretically showcase some of the best articles of clothing on the market. Why wouldn't fashion experts want to draw their attention to Instagram? However, this is just one of many perks that should be discussed.

While it's fine to showcase your products, chances are that you'll want people to purchase them as well. Fortunately, Instagram has made it possible for people to link their products so that people can buy them with ease. This speaks to not only the versatility of social media but the ever-growing nature of ecommerce to boot. Anyone that works in an online marketing company will tell you that Instagram stands out for this reason, too.

Did you know that Instagram has one of the largest audiences on social media today? You may not know this, but Instagram has around 600 million users that are active on a monthly basis, which is an impressive number to say the least. It's safe to assume that a good percentage of those people are interested in fashion, too. As a result, if you tailor your Instagram efforts accordingly, you may find yourself benefiting from this platform in ways that names such as fishbat.com do.

There are many job positions in the fashion industry, such as marketer and retailer. No matter which position you have, the importance of social media stands. While you might be inclined to use the big names like Facebook and Twitter, it's easy to see that Instagram is ideal for those in the fashion industry. If you're mindful about how to use this platform, either to create sales or otherwise, you'll see the best results rise to the surface.




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