Sunday 24 August 2014

Never Miss A Conversion Again With These Article Marketing Tips

By Charles Matthew


If the plan you have for article marketing doesn't work as you expect it to, who will take the blame? You need to be prepared for any problems you may encounter. This article will teach you some great marketing tips for your business.

If you need more traffic, get controversial. People are attracted to arguments and hot topics, and even if they don't agree with your viewpoint, they might visit your Web page or site just to leave a comment about how wrong you are. That's still good for you from a search engine ranking point of view, and it will raise your visibility if people talk about you even when the talk is partly negative. There will probably also be people who do agree with you, after all, and they'll find your content if you generate a lot of interest.

The next important tip you should follow is to think about your websites content. Your content should always match your goals. Make sure your content is original and unique, as plagiarized and unoriginal content is heavily unadvised. The content of your site should stay in your visitors mind and make them want to come back.

Check out your competition. To ensure that you will be gaining readers, research those blogs and websites that offer similar articles to your own. Find out what they are doing, and figure out a way to do it better. Giving a reader something that they cannot anywhere else is a sure way to keep them coming back to you.

Engage your reader by starting off with a joke. You must tell the right joke since not all jokes go over well when read. Figuring out when to tell the right joke can mean the difference between a successful article and one that is not so successful.

When you're starting out your article marketing campaign, take it slowly at first. Don't try churning out dozens of articles your first week. A good goal at first is to write one 400-word article every week. Once you can do this easily, gradually increase your productivity until you can turn out an article a day.

There are many different ways to target your traffic in article marketing, and you should be willing to try them all at least once. See what kind of responses you get for different tactics you try. Then you can build your ultimate campaign around what works well and you can get rid of what doesn't work at all.

When you are writing your article, do not plagiarize anything from another source. If you have to use something from another source, make sure you properly credit it and place it within your own content. Do not just copy, paste and submit someone else's work. Also, try using a program like CopyScape, to make sure that you don't accidentally plagiarize something that you read online.

Add anchor text to your links in the author resource box at the end of your articles. The text should include your keywords and should always send the reader to your original article or blog. The text in these will help reinforce your keyword and will drive people to see more information about you increasing your page views.

Make sure that your paragraphs include between three and five sentences each. It is also important that the article have a word count between 500 and 700 words. Most directories follow the 3-5 sentence/500-700 word criteria for article submissions, and applying it to your writings will ease the distribution of the articles. Blogs do not need to be as lengthy, so approximately 350 words is appropriate.

Since you want to be sure that your articles are well written, if you are not a good writer, you might want to look into hiring someone who could write articles for you. You need to have articles that are witty and yet informative in order to help keep your readers attention and a professional writer would be able to do this for you.

Finally, only you are responsible for the correct implementation of the marketing plan of your article. You must work hard, be thoroughly prepared and make adjustments when things go wrong. Utilize the tips provided above and your chances of success are maximized.




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