Tuesday 25 February 2014

Long Island Marketing & Looking At Current Consoles

By Rob Sutter


It seems as though Sony and Microsoft have been the talk of the gaming town, which isn't hard to see why. Now that we are deep into this next console generation, both the PlayStation 4 and Xbox One can stake claim to the fact that they have moved over one million units each. It's a great point to consider but what about the audience that is, perhaps, more casual by comparison? These late adopters may be helped thanks to the efforts that are linked to Long Island marketing.

It's great to see that the aforementioned consoles have sold so much, especially when they have not been out for that long. It's the kind of investment that deserves to be noted, since gamers believe that the software to come is going to warrant the gigantic purchase made initially. These companies are responsible for not only continuing to support their hardware but to draw the attention of many to the hardware beforehand. When it comes to such matters, games are arguably the most important factors.

From what I have seen, the initial launches of the consoles have not exactly had new experiences across the board. Yes, there have been a few, whether you are talking about "Knack" for PS4, "Nintendo Land" for Wii U and what have you. That being said, there have been previous re-releases as well; many of the games released for these brand new systems could have easily been purchased on consoles from the previous general. While it goes without saying that developers need time to learn about the hardware, how can Long Island marketing experts prove helpful?

If it's a matter of Long Island marketing coming into play, perhaps said experiences should be brought to the forefront in terms of what you get out of the box. I believe that the Xbox One is a good example because of its interface. It is very much Windows 8, so those who are familiar with this particular operating system on their computers will feel right at home here. This is just one of the instances that firms such as fishbat, Inc. would be able to direct their focus to.

As I am someone who has been involved in gaming for many years, a new console launch never fails to grab my attention. I want to be able to see what it has to offer and determine whether or not it will prove to be in my best interest to buy it. After all, these consoles are going to be immensely unique in their own ways. It's just a matter of taking notice of all of the particular differences and seeing which of these consoles will prove to be the most ideal.




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