Saturday, 11 April 2015

Promoting Your Business Using Article Marketing

By Manny Rutz


A few years back article marketing was really big. Everyone was using article networks to create SEO friendly content and generate tons of traffic and leads. However over the past 5 years things have changed a lot. No longer are article networks as effective for SEO as before. But in this article we'll talk about how you can still get targeted traffic to your websites and blogs.

Content marketing is really important right now. Whether is creating videos, writing blog posts or submitting articles to article directories you need to focus on content. The good news is that article directories still receive thousands of visitors each month and if you have articles in some of these directories you will have a chance of getting some of that traffic. Check out directories like hubpages.com or ezinearticles.com which are both free and get tons of traffic.

As soon as you are done writing and submitting your article to a directory we recommend that the first thing you do is share that article on social networks like Twitter and Facebook. This will allow you to get an initial boost of traffic which can result in you getting featured in the homepage of your chosen article directory.

Create bridges between your articles and any other content you might have. For example adding a link to a video, blog or even another article will help you move that visitor to check out more of your content. If visitors like and enjoy your content they'll be more likely to subscribe to your newsletters or even buy something from you.

If you have the resources you can outsource your article writing, there are tons of places to hire people to write articles. With some hard work and patience you can take advantage of the massive popularity of some of these directories and use it to build your own source of targeted traffic on demand.




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