The ways that we find information continue to grow, it would seem. Search engine optimization is a great example of this, as we can do more than type to find out what we need to know or would like to learn. This brings us to the topic of voice search, which more businesses should be mindful of. For those that would like to improve their Long Island SEO, with this capability in mind, keep the following information in the back of your mind.
First, understand that voice search encompasses certain phrases compared to traditional search. Let's look at Siri, which is Apple's virtual assistant, as an example. When you activate Siri, with the intent of learning something, you'd phrase it in the form of a question. If you wanted to find a nearby restaurant, you might say, "What are some good places to eat around here?" According to names like fishbat.com, such phrases apply to voice search as well.
Another way to get the most out of voice search is by keeping word counts relatively short. The most common questions and answers associated with the aforementioned capability tend to be under 20 words in length. This makes sense, especially as search engines continually prioritize brevity. The companies that do this are likely to rank highest, so new business owners should make note of this.
Third, keep the terminology as basic as possible. Even though you may have a comprehensive understanding of language, as it relates to your industry, you must always keep your audience in mind. They may not comprehend the same terminology that you do, which is why you should keep layman's terms in mind when perfecting voice search. Putting yourself in the shoes of a prospect will help this process move along smoother.
Voice search is growing in importance and it's safe to say that more businesses will focus on it moving forward. Despite this, it's far from the only method that will get your site to rank higher. Other practices include, but aren't limited to, responsive web design, steady link building, and content creation. Such practices, as well as others, come together to create solid SEO, which speaks volumes about its layered approach.
First, understand that voice search encompasses certain phrases compared to traditional search. Let's look at Siri, which is Apple's virtual assistant, as an example. When you activate Siri, with the intent of learning something, you'd phrase it in the form of a question. If you wanted to find a nearby restaurant, you might say, "What are some good places to eat around here?" According to names like fishbat.com, such phrases apply to voice search as well.
Another way to get the most out of voice search is by keeping word counts relatively short. The most common questions and answers associated with the aforementioned capability tend to be under 20 words in length. This makes sense, especially as search engines continually prioritize brevity. The companies that do this are likely to rank highest, so new business owners should make note of this.
Third, keep the terminology as basic as possible. Even though you may have a comprehensive understanding of language, as it relates to your industry, you must always keep your audience in mind. They may not comprehend the same terminology that you do, which is why you should keep layman's terms in mind when perfecting voice search. Putting yourself in the shoes of a prospect will help this process move along smoother.
Voice search is growing in importance and it's safe to say that more businesses will focus on it moving forward. Despite this, it's far from the only method that will get your site to rank higher. Other practices include, but aren't limited to, responsive web design, steady link building, and content creation. Such practices, as well as others, come together to create solid SEO, which speaks volumes about its layered approach.
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